Friday, July 23, 2010

Frozen food consumption increased by 4% in 2009

Price, comfort and speed of preparation have led to increased consumption of frozen foods

Frozen food consumption grew last year 2009 3.9% to 43.8 kg. household, while the food industry is generally made by 2.7%, according to data provided by Kantar Worldpanel.The reasons for the increase of the frozen Mayor son price, comfort and speed of preparation characterize an East type of products, and that consumers perceive more related by life real.Así, to the frozen show a growth Mayor son fish, seafood, vegetables, vegetables and prepared dishes.

According to data from Aecoc (Spanish Association of commercial encryption), during 2009 expenditure on such products exceeded the 3,500 million euros, a 1.8% over the previous year, compared with - 0.3% power set.

Especially remarkable is the evolution of the frozen packaged in the current circumstances, have managed to grow 6,61% volumen.Esto places them in a more favourable position than frozen products a bulk, dropped by % yellow.

This type of product technical advances make increasingly are more accepted in the hogares.De thus deep-freezing rooms process assures the quality of frozen products, equaling is a fresh because fully preserved properties of food products.

At the moment, frozen foods make up 5%, in terms of value of the basket of Spanish households, and are present in 98% of them.

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